The homepage is about fitting this around the site you already have. This page is the plain answer to "local lead generation UK".
What people are actually asking
Most of the searches behind that phrase come from owners who are tired of Checkatrade, tired of paying for leads that go cold, and unsure whether they need an agency or a form plugin. The useful version for a plumber, heating engineer or electrician is narrower. You want to appear in the map pack for the towns you cover, and you want a text to go out when you cannot pick up.
Google Business Profile is the first lever. Categories, services, photos of real jobs, and the towns in your service area. Then a page on your existing site for those towns, written as if a person in that town asked what you do there. Then the follow-up: enquiry alerts, missed-call text-back, quote chase-ups and review requests. A basic CRM so you can see who you have already replied to.
What it is not
It is not a nationwide list of cities for its own sake. We are based in Colchester and most of the work is Essex and Suffolk: Essex, Colchester, Chelmsford, Ipswich. It is not lead scraping. We do not pull people's details out of the internet and pretend they asked for a quote. It is not an AI product. The messages are follow-up you would have sent if you were not under a sink.
What it costs
Local SEO and the follow-up together start at £470 a month. That is the plan that includes Google and the local pages. Lead Desk at £250 a month is alerts, email and SMS follow-up and a basic CRM. It does not include local SEO. Enterprise is £690 a month if you want an account manager. A website build, if you need one, is from £999 and is not part of either monthly plan.
If you are a consultant rather than a trade, the closer article is how to get more clients as a consultant. If you fit tyres at the roadside, read SEO for a mobile tyre fitting business. If you want a checklist before you hire anyone, use the SEO audit for small business.
Questions people ask
What is local lead generation in the UK?
For a trade, it is Google Maps and local pages for the towns you cover, plus a fast reply by text or email when an enquiry comes in.
Do I need a new website?
Not necessarily. We connect to the form you already have. A new site is a separate quote from £999 if the current one is broken or unsafe.
Does £250 a month include SEO?
No. £250 is Lead Desk: alerts and follow-up. Local SEO starts at £470 a month.
Do you cover the whole UK?
We can work further afield, but the focus is Essex and Suffolk. Say where you actually go and we will tell you if it fits.