SEO Braintree is search engine optimisation in Braintree, not a footnote on a Chelmsford page. People search CM7 and CM77, Bocking, Great Notley, and the villages off the A120. This note sits beside the Braintree SEO page.
What to put on the Google profile
Use the tyre, plumbing, heating or electrical category you actually want. List Bocking and Great Notley in the service area if you go there. Add Halstead, Coggeshall or Rayne only when that is true. Photos should be jobs, not a logo. The phone number must match the website.
Why Chelmsford firms show up
If your profile is thin, Google fills the map with firms from Chelmsford and Colchester and with directories. A page that says Essex and never says Braintree will not correct that. Write the places in normal sentences. Link the page from your homepage or footer so it is not an orphan.
After they find you
A missed call in Braintree is the same as anywhere else. Text back with your name and when you can speak. The Essex overview is on local SEO Essex, next to Chelmsford and the Chelmsford guide.
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